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What is CiviCampaign?

CiviCampaign lets you link events, mailings, activities, and contributions under one campaign so you can track progress toward a programmatic goal. This helps organizations measure and analyze the effectiveness of their outreach and mobilization efforts.

CiviCampaign allows you to:

  • Create surveys and petitions.
  • Record responses to surveys and petitions.
  • Link activities such as donations, mailings and events to a particular campaign.
  • Track who has voted using Get Out The Vote (GOTV).
  • Record individual members' levels of interest and engagement in a particular activity.

CiviCampaign is integrated with other CiviCRM components so you can select which activities are part of the overall campaign or goal.

Scenario: Year-long mobilization campaign

To kick off a year-long campaign to mobilize community members, the Townsville Organisation For Tenants (TOFT) held a protest at the Capitol. The organizers used CiviCampaign to connect related activities over the course of the campaign.

The lead organizer created a campaign called "Mobilize the Masses 2011" to link communications about the mobilizing event, participation, and financial contributions for transport and food during the action.

Using CiviCampaign, the organizers:

  • Created a Campaign as the umbrella for all related activities, including the duration of the campaign and the revenue goal.
  • Created a group consisting of the individuals they wanted to target for the activities in the campaign.
  • Called their most active members to help organize other constituents in their neighborhoods to participate. They recorded the activity phone call in the individual's record, indicating the specific campaign and the member's response.
  • Sent a mass fundraising mailing and indicated the campaign, which was then recorded in the contribution information of individuals' records.
  • Created an event to track who would be attending the mobilization and indicated the campaign in the event setup.

Periodically throughout the campaign, the program lead searched for activities related to the campaign, individuals with activities related to the campaign, or both. This helped them monitor the effectiveness of their outreach and fundraising efforts and adjust strategies if necessary.

Organizers can relate subsequent events, mailings, and other activities to the same campaign as it proceeds over the year. At the end of the campaign, they can review this information in the context of the whole campaign.

These are widely used extensions in the relevant category of the official CiviCRM Extensions Directory. Usage is a popularity signal, not a compatibility or suitability guarantee.

All extensions for this component

Check development status, current CiviCRM compatibility, CMS requirements, and release notes before installation.

Usage snapshot reviewed: 2026-10-13.